In this week's Fanalytics podcast episode, Emory Marketing Professor Mike Lewis and I talk all things Super Bowl LVI.
We begin with the peripherals - advertisements, celebrity appearances, and a one-of-a-kind halftime show celebrating Los Angeles's place in hip hop history.
We then transition to the game's storylines and what comes next for the Los Angeles Rams, Joe Burrow, and the NFL.
Listen here:
Also streaming on Apple Podcasts, Spotify, and Stitcher.
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